Many SEO companies guarantee rankings often used as an enticement to attract leading businessmen eager to rank, which is the standard business practices, is understandable.

But the ranking can be guaranteed it?

Through the efforts of a number of SEO, is relatively unpopular industry or keyword is easier to guarantee. For popular keywords, such as cosmetic, such credit can only say that through the efforts of SEO can be relatively improved ranking, ranking ahead of possible increases.

Quoted the well-known U.S. search engine review site Search Engine Watch’s executive editor Chris Sherman in Nanjing at the Search Engine Strategies (Search Engine Strategies Conference) words: through some effort you can enhance the site for free ranking, but the effect is not guaranteed. If you want to ensure that your search results appear to point of purchase access to paid keyword advertising it!

Google’s own Web site point of view contained in the Webmaster Tools Help which also mentioned some highlights:

SEO can provide many important services, but there are some unethical SEO marketing tactics too aggressive, trying to unfair tactics to manipulate search engine results, SEO results to harm the reputation of this line. If the related violation of our guidelines, your site’s ranking in Google search results will be lowered, and may even be removed from the index. Please note the following points:

Beware been actively send email to your SEO company, Internet consultants or agents.

You absolutely can not think, even this type of junk mail we receive: “google.com Hello: We have visited your website and noticed that you are not listed in most of the major search engines and directories …”

E-mail about the search engine of publicity, most like the claim that “effective night” diet pills, like, please be sure to keep a skeptical attitude.

No one can guarantee rankings in Google on the first.

Requests the Special beware of those who claim to guarantee rankings of the SEO, or claims and Google have a “special relationship” or in Google has a “priority submit right” SEO. Google never submitted to provide priority treatment. In fact, the site submitted directly to Google’s only way is through our Add URL page or through the Sitemap, and you can own operations, all without any fees.

For some mysterious or unwilling to do so that the company intended to, be sure to keep guard.

If any do not understand, should ask for instructions. If the SEO on your behalf to establish fraud or misleading content, such as doorway pages (doorway page) or “flyers” domain, we may share your site removed from Google index completely. The end, you still have to be responsible for all acts employing company, so please do understand they offer “help.” If the SEO can access your FTP connection to the server, they should have to show you them on your website everything changes.

You totally do not need to link to SEO.

Claims to avoid the use of so called FFA Link, link mechanism to improve website ranking heat, and that can submit your site to thousands of search engines SEO. These are usually just empty the vernacular, and will not change your primary search engine results ranking (at least not you imagine the positive effect).

Please choose carefully.

Co-decision and a SEO, it is recommended first look at the service industry. Of course, with the power of Google is one of the options. You can also find some news from the past enough to learn from the report as, for example, the following article describes a family too aggressive SEO.

Google does not comment on specific companies, but to remind you that we come across a number of SEO companies claim to be, the more significant moments of their approach is absolutely not acceptable corporate behavior. Please be careful.

However, due to increased demand for SEO, printing of many different companies claim to rank guarantee home and give out a lot of success example, costs are often tens to hundreds of thousands per month.

Of course, the real need for a lot of SEO services is cost, however, truly professional company and will not guarantee your ranking (most of the so-called guarantee is less than if the rankings do not charge their clients up to the meaning of money.) They will use a professional approach to enhance the overall site ranking and natural search visibility.

Although the focus of some keyword ranking is to assess, but the real experts should tell your SEO strategy should not only some of the keywords as SEO ranking is evidence of effective implementation.

In addition, consumers want to know SEO is a protracted war, is the need to regularly analyze and adjust the strategy is a necessary site provision on a regular basis the project budget. In large enterprises, the need for education within the department to be responsible for the site, responsible for website copywriting, website marketing personnel responsible for a clear understanding of the logic and method of operation of SEO, SEO can make long-term, effective fermentation in the corporate website .

Since the search advertising more widely used, in order to reduce advertising costs, many companies want to reduce or even through the natural order completely replaced by the cost of search advertising. In fact, inside the complete search strategy, SEO is as important as with search ads are indispensable.

Two or three years ago, I have the Meta keywords tag need to establish the project as a web page, and now no longer continue to use. Meta Tag on a few popular foreign search engines may also be useful, mainstream search engines should have not watch this thing.

Meta Keywords Tag why there

Meta keywords Tag it exists because the original design because the search engine on the hardware and software as is now advanced. Goals before the search to search the main web site home page; by the site administrator with notice search engine keywords, search engines can then search for the relative backwardness of the hardware and software were quick to provide search results.

Therefore, when the keywords tag is often enough to write a version, it is not necessary to the preparation of each page independent.

Search technology and advances in computing hardware, reducing the need for active content of notice

Now the search engine is more advanced, not only included home, but can easily and automatically recorded, analysis of the global content of each site page. Meta Title, Description with Keywords If you want to continue using the site as a Web page designer will write the content of each page independent of the title, description and keywords; rules Even so, many sites today still have not even the title with the description of written, not to mention the keywords. Most people into the station with the same keywords on all pages within, this would also distort the original intent of this design.

But each site of a set of keywords for the search is very inadequate, so hard-working website owners are expected to write effective and accurate page keywords tag, but also seems impractical. Therefore, the search engines have been less likely to rely on Keywords Meta Tag keywords and page content analysis to establish the relationship.

We only know the specific data will be analyzed and more people, but for some in-depth analysis of very few people specialized to do, where I made a brief introduction, may have enough in-depth analysis, of course, because of their due to limited capacity. Today I thought we in the end the time to learn what the competitors good things to talk about some of my thoughts below.

1, the competition is a mirror!
For competitors, we are also his competitors. We have watched him when he is watching us, doing SEO in this war without smoke in which we were feeling quietly doing their own thing, also quietly observe each other rivals some of the action, in the hope of any that can account for a little bit on edge. Speaking of martial arts is like inside, the tiny little trick can also determine a master between winning and losing, then how do we do it? In fact, we all know, competition is a mirror, but this mirror what you see? Just to see their strengths and weaknesses? I think this is not enough, we have to pay attention to competitors who find their weaknesses.

The mirror has two faces, one side is that we look at their own, but there are side, is to stop light directly through. So we as a mirror when competitors can not just only consider their own eyes can see things, but also pay attention to analysis, the mirror behind the things we see, for example, to do SEO, competitors, how strong execution in the end competitors more skilled operating practices in the end. Many owners are doing a lot of SEO to see the superficial, not many see the real, which needs us to the accumulation of experience and deep mining Caixing.

2, guide the behavior of competitors
Make the site SEO, we will have some competitors more or less behind us, then how can we beat the competitors behind, and he opened the gap between it? This requires us to take the initiative to find a good SEO methods to learn from our competitors, we are pioneers, they are followers, but we must keep telling myself saying: has been pursued, never be surpassed.

Particularly during the boot process important point is this: To your first find out, one step ahead of other people do not have access to the advantages for me to say. As the saying goes: step by slow step by step, slowly, once behind our competitors to catch up, when there was a time difference, which at this time difference may be a few months, then we can increase the gap, even if only just a few days, is quite good. To do this step, then we take this approach is to maximize as much as possible the methods derived from the expansion, so this method the source of a steady stream of grasp, not allowing people to copy away, but also for bring their own leading edge.

3, a person’s strategy for victory in war
When doing SEO is a lot of people’s war, said a person did not sound good point is gang fights a group of people, but you really have that great strength that we need something a lot of self cultivation, and the most basic method of all of us can be gradually learned, and when doing SEO strategy SEO is what we should grasp the most.

The previous article I mentioned, to the evasive tactics and strategies point to an area, individuals feel that these are very good strategy, the reason to introduce to you, first, because someone practiced, it is absolutely real and practical, and the other I hope you able to learn something. Here we can take a lot of other strategies.

A, strategy execution is king
And competitors in the competition process, we can take the strategy execution is king. They pay 100 points of effort, we produce more of their at least 20%, we can simply count as one account, the product of 1 and 1 is always 1, while the numerous multiply 1.2 We will be rolled to the snowball large, the effect will become increasingly evident. The implementation of good strategy should have a good team, a good strategy but do not know how to execute strategy for the team I think than the normal execution of super team but a lot worse.

B, sub-question strategy
We can also take the segment of the strategies. We do SEO There are three major segments: code, content, outside the chain. The code we can be broken down, for example, the use of labels, structural adjustment, layout design, etc.; content can be divided into direct copy, pseudo-original and original, but also can be divided into image content, text content, video content and so on; outside chain can be divided into links and anchor text links to other websites based on different types can be divided into, quizzes, blog, classified information, forums and other links. We can segment these are all to seize the most effective way, focusing on breakthrough.

27. You do not have to be home, no matter whether the text on it, the flash content or images.

28. Some of your most valuable links could be contained on the website does not, in principle, but to be in the form of feedback.

29. You will not get anything from paid links if they are not included in the main text.

30. Links from. Edu-domains are well valued by search engines.

31. The main condition for successful link baiting – quality content.

32. Optimize one page for one keyword. Do not try to use as much as possible.

33. SEO-techniques are powerless, if you have a vague or ineffective slogan, a call to action. Make sure it is in order, just to be as “Buy it Now!”.

34. Methods for SEO – not a one-time operation. Get used to apply them daily.

35. Suggest a popular blogger, or an authoritative resource such content, which could interest them in terms of guest blogging or link baiting: photos, pictures, podcasts, good lyrics.

36. Try to publish an authoritative blogger or the owner of the brand. Responses to comments from the president of the company will make your blog become super popular.

37. Optimize the text in the RSS in the same way, Kaki blog. Use keywords in the description.

38. Call your images. The names of images must also contain your keywords.

39. Pay attention to the context of your images. It should also contain keywords.

40. Navigation – an essential element of SEO. Site Map – an obligatory category of your blog.

41. There are two ways NOT to see Google’s Personalized Search:
- Do not register on Google;
- Add & pws = 0 at the end of your URL in the search box.

42. Links from a site with a high coefficient of PageRank are the most valuable. Recognition of the public trust means so backlinks from these sites more meaningful.

43. Use absolute references. In this case, copying of content you can avoid the automatic change of links, and get your backlinks.

44. Check if your hosting provides a tool “Sticky”, which allows perhode to a new domain in the search bar to save the old name.

45. Learn SMM. This is – an integral part of SEO. The better you understand Digg, Yelp, del.icio.us, Facebook, etc.,

46. Your video to “see” the search engines, create a graphics site or make it to the list of Google Webmaster Central account.

47. Video, which shows up in Google, comes not only from YouTube. Distribute your videos also on Metacafe, AOL, MSN and Yahoo.

48. Create a context for your videos with keywords. This increases the relevance of your video.

49. Use the word “image” or “picture” in the alt-tags of images, in addition to keywords.

50. Set the “search images” in your account Google Webmaster. The more criteria for issuing, the greater the chance that you will find.

51. Add to Blog “viral” content: reviews, the components to your website or blog – reviews, humor, statistics, personal experience.

52. Expand the variety of content, including videos, podcasts, news, etc.

53. In considering the proposal for the sale of links, check out the site at the date cache, type “cache: URL site” – if the date is fixed caching over a month ago, such a reference does not cost anything.

54. If you like the site has a page, and you are afraid that they are treated as duplicate content by search engines, including the URL of the main page in the site map.

55. Check the map server. Type “header to check the server” to find free online tools. If your URL reports the status of “200 OK” or “301 Moved Permanently”, everything is in order. Otherwise, check the settings of your URL.

1. If you must use Java script drop-down menus, image maps, or image link, then you have to place their text link somewhere on the page so the search engine spiders crawl;

2. Content is king, so be sure to be good, better and unique content focused on the first line of your keyword or keywords above;

3. If the content is king, and that link is the queen. Use your keywords as links, the establishment of a network of high quality backlinks. Remember, if there is no logical reason, the bad, your website link, the links and do not want to;

4. To ensure that your site’s title tags for each page, there is a unique keyword. Also, if you have to put inside the company name, then on the title last. Unless you are a household name, your company name may be a number of search;

5. Fresh content can help you improve your rankings. Regularly add new and useful content to your web page. Increase in fresh content will attract the attention of search engines;

6. Please be sure to use keywords to link to your website. In other words, if your link target is ” SEO “, then the link text to write” SEO “instead of” click here “;

7. Do not consider SEO to design your website. Make sure your web designer to understand the expectations of natural SEO. After the establishment do not cut it, shining in your Flash-based Web site to do an update. Spiders can crawl text, not Flash or images;

8. The appropriate link in the text, images alt attribute, even in the arrangement of keywords and keyword domain names;

9. Check the www and non www domain specification problem. Decide which way you want to use, use a 301 redirect to another top. URL extension does not matter. This is SEO for your concern, the use of. Html,. Htm,. Asp,. Php and so on, and there is no difference;

10. Hope spiders come to your new website? If the form is submitted by the rules of google, spend a few weeks can do. But the most efficient way is to make a quality site to link it;

11. If your site content not updated very often, your site needs a Blog, because search spiders like fresh text. Blog updated at least three times a week, with good, fresh content, feed those little crawlers;

12. When creating the link, consider quality, not quantity. A single, good, authoritative link, much better than you do in fact more than a dozen poor quality links will harm you;

13. Search engines want natural language content. Do not try to use keyword stuffed text. It will not work. Keyword search engine will check the content in the frequency, if the frequency high, the search engine statistics would be counterproductive for you. )

14. Not only to use keyword anchor text links, text around the link associated with the keyword also. In other words, use descriptive text around the links. )

15. If you’re using virtual hosts, do a blacklist check to make sure you’re not being punished or spam proxy sites together. Their negative notoriety could affect your own rankings;

16. When optimizing your blog post, remember to extract the title of the article to optimize title tags;

17. SEO’s fundamental problem is that text, links, popularity and reputation;

18. Make your site easy to use. This will affect your link building and popularity, thus, affect your ranking;

19. Gives the link happy to get the link too happy. Do not want to chain out, this will encourage others to link to you;

20. Search engines like unique content also like to have quality content. There are differences between the two. Make sure you mix the contents of the two;

21. If you must let the eye-catching home page, the use of Flash, or a large picture, please also place the text, and navigation links;

22. Some of the most valuable links will not appear on the site, it may have such as newsletters and zines in the form of such Email Communications;

23. From paid links in addition to a few clicks you get nothing, unless the link embedded in the text and remove the obvious sponsored links;

24. Usually comes from. Edu domain links, search engines give a higher rating. Search for what may be a non-profit is looking for sponsors. Edu sites;

25. Give them something worth discussing. Link bait is good content only;

26. Each page focuses on a key phrases. Best not to try to optimize the page number of key words;

27. If you only have an inadequate or non-existent call to action, SEO does not work. Make sure your call to action is now very clear;

28. SEO is not a one-time job. Search engine landscape changes every day, so expect your search engine optimization work each day by;

29. To meet influential people who blog and authority sites may link to you, and your pictures, videos, podcasts, or to request reprint your content;

30. To get the site owner or the CEO’s blog. It is priceless! CEO’s influence in the blog equivalent of the company’s incredible to an official statement. Readers respond to the comments the site owner will quickly launch your reputation;

31. Like you, like articles or web pages to optimize your RSS seed in the text, use the descriptions, keyword rich title and description in your text;

32. In the picture with captions. Such as a news with pictures, it can add the title with a keyword description;

33. Pay attention to the text around the picture. The ranking is based on the same page picture in the text around it. Note that keyword text, and titles;

34. You’d better give up for automatic discovery of web pages crawled by the idea of ​​a good global navigation and links for you, much better than relying on an XML site map;

35. From (especially deep links) links to sites with high PR value in gold. High PR on behalf of a high degree of confidence, so this link will improve the site quality;

36. Use absolute links. Not only will your site link navigation less problems [like from the http page links and chains out] Moreover, if someone refers to your content, you will get backlinks from outside juice;

37. When you move to a new domain, see next hosting provider is to provide “sticky” forwarding. This allows the original temporary forwarding old URL to a new domain name, to ensure the new URL in the address bar, so users can increasingly use the new URL;

38. To understand social marketing. It is part of SEO. When you learn more similar to Digg, Yelp, Del.icio.us, Facebook site, which will benefit you in search of competition;

39. Want to get your videos to be found by crawling the best opportunity to control your google webmaster account to create a list and a video map

40. In the google search results in a mixture from the Youbube not just show the video, make sure to submit your video to other high-quality video sites like Metacafe, AOL, MSN and Yahoo, to name a few;

41. On the page that contains the text around the video content keywords. The definition of search engine queries will analyze the use of video content around;

42. Using the keyword “image” or “image” in the photo description in the alt and title description. A large number of search using keywords + combination of pictures or images;

43. In control of your google webmaster account, open the “enhanced image search.” Image is a new hybrid of a majority of search results, thus allowing google find your pictures will help your SEO work;

44. Increase the viral widget to your site or blog-like evaluation, sharing, ratings, viewer comments, etc;

45. Expanding your range of services, including video, podcasts, news, social content and so on. SEO is not alone, now more than 10 blue links

46. ​​When considering a purchase or exchange links, please check the links page in the cache in google the date. Search for “cache: URL”, replace with actual site URL. The date of the newer better cache page does not exist or if the cache date from more than a month now, the page no value;

47. If your site is very similar to some pages (that is, you are concerned about duplicate content issues) and you want to make sure the correct one included into the search engine, then put the URL into your preferred web pages in your sitemaps. )

48. Check your server headers. Search for “Check server headers” to find a dedicated free online tool. You should make sure your URL address “200 OK” status or if it is turned, then it should be “301 Moved Permanently” redirect. If you display any other state, check to make sure your URLs set correctly and used consistently the whole point.

1. If you use Javascript, be sure to include text links in the menu, pictures, etc., for search engines.

2. Content – the king, so make sure it is really high quality and contains key words and phrases.

3. If the content – the King, the link – the Queen. Marshall link baiting system, using keywords as anchor text.

4. Do not get carried away PageRank. It is – only a tiny part of the whole system of rules for optimizing your site. You should not constantly distracted.

5. Make sure that the unique keyword is on each page of your site. If you are placing your company name in the post, display it in the bottom of the page. So you’re more likely to receive clicks.

6. New content improves ranking. Published regularly, update your old posts.

7. Make sure that the external and internal links blog contains the keywords, not just “look here”.

8. Explore popular requests and put them in the text.

9. Build an organization of your site in accordance with the laws of SEO. Let them consistent design, navigation, structure.

10. Use keywords and phrases in the text links, tags and images and the domain name.

11. Check to see if you have a domain and http://www.domain.com, and http://domain.com, that they should 301 redirect .

12. Check the link to the home page throughout the site.

13. Frames, Flash and AJAX have the common problem – you can not put a link to a specific page. Use them sparingly.

14. File extension URL is not important. You can use html., Htm., Asp., Php, etc.

15. Would you like your new site was indexed by faster? Even leaving the application, you may wait a long time. the fastest way – to get a reference to an authoritative resource.

16. If the content of the site rarely changes, the search engines “will throw” you, they react to the new text.

17. Building a system of reference, think first and foremost about quality, not quantity. A single good-quality link will be more useful than a hundred dubious.

18. Search engines evaluate the “natural” content. Not supersaturate text keywords – it looks like spam.

19. Not only will your link must contain key words, they must be surrounded by descriptive text with key words.

20. If you are on a shared server, check the black list to make sure that you are not associated with a spammer or banned site.

21. Registering a domain that was previously blocked by Google, you are automatically perceived as a spammer.

22. Your tag name must also be optimized.

23. Bottom line give SEO – Text Links, popularity and reputation.

24. Make sure to use your site user-friendly. This affects the popularity, and therefore the ranking.

25. Do not skimp on the link, and then begin to link to you.

Remember, you can write any number of quality posts, but without the internal optimization, they will sink to oblivion the last pages of Google.

The basic optimization rules are simple and few:

Studies of key phrases. Services such as Google Trends and Google Keyword Tool , to help you choose the right keywords for your blog of your subjects. And do not forget to use them.

Optimized titles. Message headers should not only reflect the meaning of the article and be bright and interesting, but also contain key words of the search engines “see” the earliest.

Address the post. It can be configured in the Title “Post Slug”. When you create a post address is assigned automatically, but you can edit it using the key words (within reason).

Tags. One of the most effective and simple tools SEO. Tags are a lot of advantages: each tag creates a separate page, and the more of your pages in the index, the more chances to get a decent readership.

Links to posts. Buying and selling – is quite common, though dangerous way to get links. But the most secure – own articles with keywords in the text links.

Current web design division is not only the look and style. They are also often responsible for the preparation of the main front-end code. In other words, SEO (search engine optimization) and a considerable portion of the responsibility falls on the shoulders of the designer. However a large number of web design division of familiarity in this area is still not enough to make them write a fully optimized for search engines page.

This paper aims to normal, and even some advanced web design skills to provide teachers to improve some important SEO tips.

1. Make the code more beautiful than the design
Structures when the front page, using a semantic code. Organizations with a descriptive label page structure can improve the readability of the contents of the search engine. This also makes the work more modified pages simple and clean.

2. Using keywords, but to grasp the sense of proportion
Keywords are words that describe the main content. Strategically placed keywords in the page is very important, for example, URL, title tag (title tag) and the rise of the major label (heading tag) in the. Frequently used keywords in the text is also very important, but not excessive, or your article may be punished because of keyword stuffing.

3. Avoid using Flash for navigation
No matter how gorgeous seductive effect of the drop-down list, do not use it. Search engines can not successfully read the contents of Flash files, so the Flash navigation bar links will not be tracked.

4. Use a different title of the page
Each page of your site should have a title attribute, and each page title should be different. If the title of each page are the same, the search engine will understand as each page of your site is the same theme.

5. Do not forget the pictures
Make good use of the image alt attributes, a reasonable description of it. No matter how intelligent search engine, they can not read pictures. This will let you ignore the loss of a large number of image search traffic.

6. Do not use the common links
Attaches great importance to the search engine links. So when linked to relevant content, use to describe the exact contents of the text. For example, when you visit to provide a link for more information on Photoshop, such as “For more information on Photoshop,” the description, not just “more.”

7. Avoid using pictures instead of text
As designers, we always want to work the more beautiful the better. So sometimes we will use a pretty picture ugly browser replace the title text. Please try to avoid doing so. As I said earlier, search engines can not understand the image content, but this should be the place where you write keywords.

8. Caution AJAX
Ajax effects to enhance the user experience is like, but do not overuse. Ajax-generated content can not be linked to. Principle is a good thumb: If you use Ajax to load a separate page may be to try not to use it.

9. Be included as soon as possible
Make Web pages indexed by search engines as soon as one of the ways is to try to get high popularity of the relevant niche sites within the chain. Submit it to Google is also an option, but it can sometimes take several days, then weeks of bad luck is also possible.

10. For the chain
The quantity and quality within the chain of the site’s location in the search results have a great impact. Let everyone to link to your website is a good way to provide high quality and original content. Another approach is generous to other people’s website links.

11. Adhere to the same URL
When you create a website, from the outset decided on whether to use “www”. Once you made your decision would not have changed. Search engine will www.sitename.com and sitename.com repeated as two different sites, and search engines do not like to repeat the website.

Friends just learning to do the site, it is easy to make such a mistake. A site to get to skip all the relevant research, there is no good keywords to start planning website. This situation will lead to two results. One is his view that a good keyword ranking is very good, but traffic is very low; there is a situation how are key words to flow did not break up. So we are doing website, you must be on the keyword research.

First, determine whether the promotion of the target keyword search
Site core keywords, have to go through research and analysis, these keywords are not targeted keywords your site is not a lot of people in the search. If search volume is very low, even with this keyword rankings have little meaning. Especially those who did not come into contact with SEO‘s friend, will be the habit of their own company name or product brand name as their target keywords. But ignored, when the company name and product brand is not known when no one is to search for. Even many industries station name to see all day with a lot of search volume, but those keyword searches, most of it is to look at the dynamics of this industry, but some do not want to buy a specific product. Therefore, targeted keywords play an entire site’s future development direction of the wrong choice, after the impact will be very serious.

Second, the search for effective traffic
Web site optimization, too much focus on SEO, this is a misunderstanding. Ranking and traffic, not the ultimate goal. SEM is our ultimate goal of optimizing your site, that is, improving website conversion rates. The strength of the company to do a lot of popular keyword ranking, even if the rankings are, but may not be converted to a lot of orders. For example: “gynecology”, the search user gynecology, basic do not want to see the doctor; “and Women’s Hospital”, then more targeted, is to find the hospital; “Ningbo and Women’s Hospital good?” At this time more targeted, then third party related to the hospital recommended, the conversion rate is very high. Traffic itself, it is not necessarily an asset, nothing more than a waste of bandwidth, customer service unnecessary to pay, only when really the flow is converted to an effective asset.

Third, to reduce the difficulty of optimizing
Find their own Web site, and have some search volume of keywords, do not rush out to those most popular, the keyword search volume large as the target keywords. For example: “lose weight”, “pneumatic components” such as the search volume is very large, and very competitive keywords. For our small and medium enterprises or individual owners, several of these key words to do the former is very difficult. If there is a 10 auction ads, even if the fight did break up the scalp, is without meaning. So choose someone who can also search volume, but the competition is the key word is relatively small, so that website optimization is possible in a certain budget, the next cycle, have a good effect.

Fourth, the user searches for diversification
Users to search the key word is not necessarily limited to our own can think of keywords, the user’s search habits varied, even our own owners, usually in the search keywords, but also the same habits. So owners can not think of what the user searches for keywords. With a rich search experience, users found that the longer the keyword, can reach the information they want to search more accurate. Sometimes a word can be said that the chief level that is about the long tail theory. We also work in the traffic statistics to see the user, through which key words to find us, and it is very chaotic, and we choose a different target keywords. Owners must understand the user search for these keywords, then the corresponding analysis, in order to truly determine the site’s core keywords.

Fifth, develop new opportunitiesEveryone’s mind is not the same, and the Internet habits will be different, they would not think of a word search for owners. But the SEO webmaster, you can keyword search engine provided by extension tools, or tools to analyze traffic statistics, you will receive an unexpected surprise. Recommended use of keyword tools keywords, you can see is simply not considered the key word, but does have a user key in the search. So in the process, often find some commonality or obvious trends in the word, place these keywords into the site go, or add a new section, which is one of the ways to explore new opportunities.

It has been observed, using WordPress to build the site for search engine optimization, it was quite an edge, feeling the search engine program will focus on some of the establishment of the station, such as WordPress. So last A5 Organization Search Engine Optimization contest, most owners are using WordPress to build competition website.

Although the program conducive to search engine optimization, but users also have some understanding of search engine optimization in order to better enhance keyword ranking. Pursuing a dream home administrator is using WordPress to build from, from last August on the line is still more than six months, and for the blog site using WordPress to build seo optimization, or some experience, and now multiple keywords ranked first, you can Click here to see the administrator of the home weaving dreams keyword rankings.

There are two aspects to enhance keyword ranking, optimization and off-site station optimization, optimization of the station there are many ways, weaving a dream home only to the administrator for the following several aspects of this optimization.

First, the key words within the chain

To make Keywords can link to the page, blog, blog using the WP Keyword Link Keyword links plugins, use the keyword function within the chain of search engines and help improve keyword ranking, but also conducive to the user experience, too plug-ins, with WordPress site to do search engine optimization to build the necessary plug-ins.

Second, the site map

Site map using the Map, Sitemap Generator Google XML Sitemaps Generator and Google’s XML map, although all site maps, but maps generated by two plug-ins do not conflict with each other, each have their own benefits. Site map generator generates sitemap.xml and sitemap.html map, html page, the article is also more intuitive browsing. Google Maps generated sitemap.xml map, whom I used Google webmaster tools Sitemap addresses. These three features to enhance the user experience or the search engine optimization, or a great help.

Needed to optimize the station can have a lot of attention to detail, but I am most concerned about the wording of title, key words within the chain, and use the site map is sufficient, had to rely on keyword ranking outside the chain of promotion.

Optimized way outside the station, there are many, various methods are outside the chain in order to obtain high quality, but the blog site using WordPress to build a big advantage is, you have to do to maintain blog, write some original articles, or order some of the best articles, Let others see you is very hard in the care of the blog, exchange links with other blog site is still very convenient.

Bloggers are generally not too concerned about search engine optimization issues, look at blog, do not look too much data, most of the other sites do not care about PR, like snapshots and recorded. So add a new station outside the chain is quite easy, my blog early stage of development and various blog is for Link exchange, before it makes a blog weight steadily. Now outside the chain of more high-quality, weight is relatively stable.

Summarize these points above, is to build the site using WordPress on keywords within the chain and site map these plug-ins, there are more and more blog sites Link exchange, make their own blog site content building, access to more high quality outside the chain, the site will be able to steadily improve the keyword ranking.